SMS Compliance (TCPA)

6 min readUpdated January 24, 2026

What is TCPA?#

The Telephone Consumer Protection Act (TCPA) regulates telemarketing calls and SMS messages.

Key Requirements:

  • Obtain prior express written consent before texting
  • Honor opt-out requests immediately
  • Only send during permitted hours (8am-9pm local)
  • Identify yourself as the sender
  • Include opt-out instructions

Trackably Compliance Features#

Trackably helps you stay compliant:

Automatic Opt-Out Handling - STOP, UNSUBSCRIBE, CANCEL automatically processed DNC List Integration - We check against Do Not Call registries Time Zone Detection - Messages sent during permitted hours Consent Tracking - Record and timestamp all consent Audit Logs - Complete history of all messages sent

Launch Your SMS Campaign

Reach leads instantly with 98% open rates.

Was this article helpful?

Your feedback helps us improve our documentation.